Kutshanje, intsebenziswano yakutshanje phakathi kukaMcDonald's kwaye i-Pokémon ibangele isiphithiphithi. Kwaye kwiinyanga nje ezimbalwa ezidlulileyo, i-KFC's "Da Dack" nayo ikhutshiwe. Sisiphi isizathu esingemva koku?
Olu hlobo lokutya lujongwa luhlobo lwe "pipi", kwaye ngoku ukuthanda "kwetyhefu" kumaqonga ezentlalo kuyanyuka. Imeko "yokutya" kunye "nokudlala" itshintshile. Xa kuthelekiswa neethoyi, ukutya kube "sisitya esecaleni".
Ngokwedatha ekhutshwe ngu-Zhiyan Disoction, iMakethi yeTepy Toy ikhule ngokuthe chu kule minyaka idlulileyo. Phakathi kwazo, ukuthengisa kwetyhefu ye-pipi kunye nenani labathengi benyuka kakhulu ukusuka ngo-2017 ukuya ku-2019, kwaye uninzi lwabathengi abancinci emva kokudlala kunye nokuzonwabisa.
Ngobomi obukhawulezileyo, ukudlala iipipi kunokuba sisixhobo esifanelekileyo soncedo lwabantu abancinci, kwaye sinokuvuselela ubuchule babo.
Ngapha koko, le ndlela yokuziphatha yokuthenga ukutya kunye nokunika iithoyi kwenza abathengi bavakalelwe kukuba benze inzuzo. "Esebenzayo", "ixabiso elisebenzayo" kunye "nexabiso eliphakamileyo" likhankanywa ngokutsha ngabantu abancinci. Ngubani ongakwaziyo ukuthenga izinto ezimbini zedola enye?
Kodwa kukho nabathengi abambalwa abathengisa iimpahla ezisesikweni zezipho kuba nje besiphoso kakhulu.
Kwingqondo yokuba ukuba bayaphoswa la maWove, akusayi kuphinda kubekho, abathengi abaninzi baya kubeka ii-odolo. Ngapha koko, ukungaqiniseki kuninzi kakhulu, kwaye abantu ngokubanzi bakhathalela ngakumbi ngolonwabo kwangoko, ngenxa yoko abafuni kuphoswa yintandokazi yabo.
Ngapha koko, abantu abaninzi banayo "ukuqokelela ukuphazamiseka okungapheliyo '. Kukho intetho kwi-psychology: Kumaxesha amandulo, ukuze siphile, abantu kufuneka baqhubeke nokuqokelela izinto zokusinda. Ke ingqondo yomntu iye yavela indlela yenkuthazo: Ukuqokelela kuya kunika abantu imvakalelo yolonwabo nolwaneliseko. Emva kokuba ingqokelela iphelile, olu lwaneliseko luya kuphelisa, lukuqhubela phambili ukuba uqhubeke nokutyala imali kumjikelo olandelayo wokuqokelela.
Namhlanje, amashishini amaninzi ahlala efuna indawo yoqhagamshelo owonwabileyo kunye nabathengi kwiithoyi zokuyila kunye ne-IP. Kodwa xa sisenza ulonwabo, kufuneka sicinge ngakumbi: Ungayitya njani "kwaye" uyadlala "?
