Ukunyuka kwamaxabiso kuye kubetha amanqanaba emarike yehlabathi, kuchaphazela amashishini kwihlabathi liphela. Noko ke, bambalwa abangakwaziyo ukumelana nesiphithiphithi esibangelwa kukunyuka kwamaxabiso omthengi. Enye inkampani enjalo yi-Weijun Toys, inkampani esekwe eTshayina eyaziwayo ngokuphumelela kwayo ixesha elide kunye neeminifigures zeplastiki.
I-Weijun Toys igxile ekudaleni iithoyi ezilungele ukuthengiswa kunye nezinto eziqokelelweyo ezimele uvavanyo lwexesha. Iimveliso zabo zihlala ziluhlaza, kwanaphakathi kobunzima bezoqoqosho obunokuphelisa umbutho. Isizathu soku kugxininiso lwenkampani kwiiprojekthi ze-ODM (i-Original Design Manufacturer) kunye nokulungelelaniswa kwezixhobo zokuvelisa ubuninzi, okuvumela ukuveliswa okusebenzayo, okungabizi kakhulu ngelixa kugcinwe imigangatho ephezulu.
Nangona kunjalo, u-Weijun uzibophelele ekujongeni kwakhona imisebenzi emidala, elinyathelo elibalulekileyo ekuzaliseni i-gap ye-nostalgia kwishishini. Umgca wenkampani we-minifigures yeplastiki yakudala ifunyenwe kwizizukulwana zabantu abakhule benezinto zokudlala kwi-'80s kunye ne'90s. I-Weijun iphinde yazisa ngempumelelo iiminifigures ezidumileyo njenge-dinosaur, i-mermaid, iponi kunye ne-unicorn minifigures, kwaye impumelelo yabo ibe yinto engaqhelekanga.
Ezi minifigure zeplastiki zikwenza ukuba uphume kubomi bakho obumnandi kwaye zikubuyisele umva kwixesha elide ulibele. U-Weijun unebhongo ngokukwazi ukuphinda enze ezi zakudala kubathandi bezinto zokudlala kwihlabathi jikelele ngelixa uzigcina zifikeleleka. Abathengi ngoku banokuthenga amanani eplastiki abawathandayo kubutofotofo bamakhaya abo ngaphandle kokwaphula ibhanki. Yimeko yokuphumelela kubo bobabini umqokeleli wokudlala kunye nenkampani ekhwela intaba yempumelelo.
I-Weijun igqamile kushishino lokwenziwa kwezinto zokudlala, uninzi lweemveliso zayo zenzelwe abathandi bezinto zokudlala kunye nabaqokeleli. Inkampani ikholelwa ngokuqinileyo kumngeni ngokwayo, igxile kulwazi lobuchwephesha, kunye nokubonelela abathengi ngeemveliso ezikumgangatho ophezulu. Bayaqonda ukuba imakethi iyakhuphisana kwaye abathengi baxhomekeke kwiziqwenga ezingenangqondo ezihambelana nabo.
Ukongeza kwii-minifigures zeplastiki, i-Weijun iphinda ivelise iindidi zezinye iithoyi zeplastiki, eziqokelelweyo kunye neeseti ze-DIY ukukhuthaza ubuchule kubaphulaphuli. I-Weijun Toys inoluhlu olubanzi lweemveliso, ezifanelekileyo kubaphulaphuli ukusuka kubantwana ukuya kubantu abadala.
I-Weijun Toys minifigures yeplastiki encinci ihlala ingena iseti, yongeza into eyothusayo kunye nemincili kumava okuthenga. Abantu abaninzi abanomdla bathanda ukuqokelela ingqokelela epheleleyo yamanani abawathandayo, kwaye i-Weijun iqinisekisa ukuba inani ngalinye likumgangatho ophezulu wokugcina ixabiso eliqokelelweyo.
Ukushwankathela, i-Weijun Toys igqame kwishishini ngokugxila kwimveliso ye-ODM kunye nokubunjwa kwemveliso esele ilungile, nto leyo eyenza ibe lutyalo-mali olunexabiso eliphantsi kubathengi ngelixa behambisa iimveliso ezikumgangatho ophezulu. Imbuyekezo ye-classic minifigures yeplastiki yintshukumo ecingayo kwaye enenzuzo ezisa into efunwa kakhulu ye-nostalgia kwimarike yanamhlanje. Ngokuthanda umgangatho kunye nobuchule, akukho mathandabuzo ukuba i-Weijun Toys iya kuqhubeka nokuzisa iimveliso ezikhethekileyo kwiminyaka ezayo.
Ixesha lokuposa: Jun-13-2023
