INdebe yeHlabathi ye-Qatar yowama-2022 iya kubanjelwa eQatar ukusuka ngomhla wama-20 kweyeNkanga ukuya kowe-18 kweyoMnga, okokuqala ukuba iNdebe yeHlabathi ifike kuMbindi Mpuma kwaye kokokuqala ezimbalini ukuba iNdebe yeHlabathi ibanjwe ebusika. Njengoko iMidlalo ye-2022 yase-Hangzhou yaseAsia ihlehliselwe u-2023, iiOlimpiki zaseBusika ekuqaleni konyaka kunye neNdebe yeHlabathi ekupheleni konyaka zenza iminyhadala emibini ephezulu yonyaka ngokwe-IP, kwaye yenzelwe oku. isizathu sokuba umkhuhlane weNdebe yeHlabathi uqalise kwangoko eTshayina. I-mascot esemthethweni yeNdebe yeHlabathi yeQatar yakhululwa ngo-Epreli kwaye ibethelwe nabalandeli kwihlabathi liphela. Igama elithi "La'eeb" liphefumlelwe i-headscarf emhlophe egqoke ama-Arabhu, oko ngesiTshayina kuthetha "umdlali onobuchule obukhulu Kuthetha "umdlali onobuchule obukhulu" ngesiTshayina.
I-La'eeb entsonkothileyo, engaqhelekanga kunye nenye enye indlela iLa'eeb yatsala ingqalelo yomntu wonke ngoko nangoko, ingengabo abalandeli kuphela kodwa nesizukulwana esincinci sabasebenzisi be-intanethi abathe bashiya izimvo kumajelo osasazo ezentlalo bevakalisa uthando lwabo ngoLa'eeb, kunye nokusonga amadombolo kunye newonton wrappers eyona idumileyo. iziteketiso.
Kukhuphiswano lwezemidlalo lwamazwe ngamazwe olufana neMidlalo yeOlimpiki yaseBusika, iMidlalo yaseAsiya kunye neNdebe yeHlabathi, yintoni ifomathi yeshishini kunye neengqiqo ezisisiseko emva kokuthengisa kwabo okusemthethweni?
Iimveliso ezijikeleze iiOlimpiki zaseBusika kunye neMidlalo yaseAsia zibizwa ngokuba "ziintengiso ezinelayisenisi ngokusemthethweni", ngelixa iimveliso ezijikeleze iNdebe yeHlabathi, iChampions League, iReal Madrid, iArsenal njl. imodeli emva kwayo ayifani.
Abaququzeleli beMidlalo yeOlimpiki yaseBusika kunye neMidlalo yaseAsia e-China baye bafumana amalungelo kwiipheripherals zeziganeko ezivela kwi-IPs (iKomiti ye-Olimpiki yamazwe ngamazwe, iBhunga le-Olimpiki yase-Asia, njl.), kunye namalungelo okusebenza, ngoko ngumcimbi. abaququzeleli abagunyazisa (okanye ilayisenisi) amalungelo kwiinkampani ezisebenzisanayo ezifanelekileyo. Umahluko wokuqala kukuba amalungelo eNdebe yeHlabathi asalawulwa yiFIFA, enikezela ngamalungelo kwiinkampani ezingamahlakani. Umahluko wesibini kukuba abaququzeleli beMidlalo yeOlimpiki yaseBusika kunye neMidlalo yaseAsia eTshayina banike amalungelo okuvelisa kunye nokuthengisa kweemveliso zepheripheral kwiinkampani zeqabane ngokwahlukeneyo, ezibizwa ngokuba "ngabavelisi abanelayisensi" kunye "nabathengisi abanelayisensi" ngokulandelelana, ngelixa iFIFA inike imveliso. kunye namalungelo okuthengisa emveliso yeperipheral kwiinkampani zeqabane ngaxeshanye. I-FIFA inikezela ngamalungelo okuvelisa kunye nokuthengisa kwiinkampani ezisebenzisanayo, ezibizwa ngokuba yi "Licensee".
Ixesha lokuposa: Oct-31-2022