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Ulutsha lukhotyokiswe “kwizinto zokudlala zabantwana”, urhwebo lwamathoyi lwazisa amathuba amatsha oshishino

NguAda Lai/ [i-imeyile ekhuselweyo] /14 SeEyoMthoba 2022

Kukho umkhwa omtsha kwishishini lezinto zokudlala, ngokutsho komthengisi weToys R Us. Izinto zokudlala zabantwana ziyakhula ekuthandeni njengoko abantu abancinci befuna intuthuzelo kwizinto zokudlala zabantwana ngamaxesha anzima obhubhane kunye nokunyuka kwamaxabiso.

Ngokutsho kwephephancwadi i-Toyworld, malunga nekota yazo zonke iintengiso zeethoyi kunyaka odlulileyo zenziwe ngabantu abaneminyaka eyi-19 ukuya kwi-29 ubudala, kwaye isiqingatha sazo zonke iiLegos ezithengisiweyo zathengwa ngabantu abadala.

Izinto zokudlala ziludidi olufunwa kakhulu, kwaye intengiso yehlabathi ifikelele phantse kwiibhiliyoni ezili-104 zeedola ngo-2021, inyuke ngeepesenti ezisi-8.5 unyaka nonyaka. Ngokutsho kweNPD's Global Toy Market Report, umzi-mveliso wabantwana ukhule nge-19% kule minyaka mine idlulileyo, imidlalo kunye neepuzzle iye yalelinye lawona macandelo akhula ngokukhawuleza ngo-2021.

“Lo nyaka ukhula ube ngomnye unyaka onempumelelo kwishishini njengoko imarike yezinto zokudlala zesiqhelo zibuyela umva,” utshilo uCatherine Jacoby, umphathi wentengiso weToys R Us. I-Nostalgia iyanda, kwaye iithoyi zemveli ziyabuya

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UJacoby uchaza ukuba idatha yamva nje ibonisa ukuba kukho imfuno entsha eninzi kwimarike yokudlala yabantwana, ngakumbi ukunyuka kweendlela zokukhumbula. Oku kunika ithuba kubathengisi bezinto zokudlala ukuba bandise uluhlu olukhoyo lwemveliso.

UJacoby uphinde waqaphela ukuba i-nostalgia ayikuphela kwento eqhuba ukuthengiswa kwezinto zokudlala zabantwana, ukuba imidiya yoluntu yenza kube lula ukuba abantu abadala bafumane izinto zokudlala, kwaye ukuthenga iithoyi zabantwana akuselohlazo kubantu abadala.

Kweziphi iithoyi zabantwana ezithandwa kakhulu, uJacoby uthe iSixties kunye neSeventies yabona ukunyuka kweethoyi ezineempawu zomoya, kunye neempawu ezifana neStretchArmstrong, HotWheels, PezCandy kunye neStarWars ziyabuya.

Ngeminyaka yoo-1980, itekhnoloji eyongezelelekileyo yaziswa kwizinto zokudlala, ezibandakanya ukuhamba kombane, ukukhanya kunye netekhnoloji yentshukumo yesandi, kunye nokusungulwa kweNintendo kwaba nefuthe elikhulu kwimarike yokudlala. Ngoku, uJacoby uthi, ezi zinto zokudlala zibona ukuvela kwakhona.

Ii-90s zabona ukunyuka komdla kwizinto zokudlala zobugcisa obuphezulu kunye namanani entshukumo, kwaye ngoku iibrendi ezifana neTamagotchi, Pokemon, PollyPocket, Barbie, HotWheels kunye nePowerRangers ziyabuya.

Ukongeza, amanani entshukumo anxulunyaniswa nemiboniso bhanyabhanya edumileyo yee-'80s kunye nemiboniso bhanyabhanya iye yaba yi-Ips edumileyo yezinto zokudlala zabantwana namhlanje. UJacoby uthe unokulindela ukubona izinto zokudlala ezininzi ezidityaniswe bhanyabhanya phakathi kuka-2022 no-2023.


Ixesha lokuposa: Sep-20-2022