• iindababjtp

Amathuba amatsha oShishino kwiMarike yeeToyi

Kunyaka ophelileyo, malunga nekota yokuthengiswa kwamathoyizi kwavela kwi-19 ukuya kwi-29 yeminyaka ubudala kunye nesiqingatha seebhloko zeLego ezithengisiweyo zathengwa ngabantu abadala, ngokutsho kwephephancwadi iToy World.

Izinto zokudlala beziludidi olufunwa kakhulu, kwaye intengiso yehlabathi ifikelele phantse kwi-104 yeebhiliyoni zeedola zaseMelika ngo-2021, inyuke nge-8.5% unyaka nonyaka.Ngokutsho kweNPD's Global Toy Market Report, umzi-mveliso wezinto zokudlala wabantwana ukhule ngeepesenti ezili-19 kule minyaka mine idlulileyo, imidlalo kunye neepuzzle zilelinye lawona macandelo akhula ngokukhawuleza ngo-2021.

Umanejala wentengiso weToys R Us, uCatherine Jacoby uthe, “Ngokubuyela umva kwemarike yezinto zokudlala, lo iza kuba ngomnye unyaka onzima kweli shishini.

Izinto zokudlala zesiNtu ezenza ziBuyela ngokuPhakamisa kweNostalgia

UJacoby ucacisa ukuba amanani amva nje abonisa ukuba kukho imfuno entsha eninzi kwimarike yokudlala yabantwana, ngakumbi ngokunyuka kwe-nostalgia trend.Oku kunika ithuba kubathengisi bezinto zokudlala ukuba bandise uluhlu olukhoyo lwemveliso.

UJacoby ukwabonisa ukuba i-nostalgia ayikuphela kwento eqhuba ukuthengiswa kwezinto zokudlala zabantwana;amajelo osasazo ezentlalo enze kwalula ukuba abantu abadala bafumane izinto zokudlala kwaye akusekho nzima kubantu abadala ukuthenga izinto zokudlala zabantwana.

Xa kuziwa ekubeni zeziphi iithoyi zabantwana ezizezona zithandwa kakhulu, uJacoby uthi kwiminyaka engamashumi amathandathu kunye namashumi asixhenxe wabona ukunyuka kweethoyi ezinemisebenzi yomoya, kunye neempawu ezifana neStretchArmstrong, HotWheels, PezCandy kunye neStarWars zazibuyela kwi-vogue.

Ngeminyaka yamashumi asibhozo, itekhnoloji eyongezelelekileyo yaziswa kwizinto zokudlala, kubandakanya ukuhamba kombane, ukukhanya kunye netekhnoloji yentshukumo yesandi, kwaye ukusungulwa kweNintendo kwaguqula intengiso yamathoyizi, athi uJacoby ngoku ibona ukuvela kwakhona.

Iminyaka yamashumi asithoba ibone ukunyuka komdla kwizinto zokudlala ezikumgangatho ophezulu kunye namanani entshukumo, kwaye ngoku iibrendi ezifana neTamagotchi, Pokémon, PollyPocket, Barbie, HotWheels kunye nePowerRangers ziyabuya.

Ukongeza, amanani entshukumo anxulunyaniswa nemiboniso bhanyabhanya edumileyo ye-80s kunye neemuvi ziye zaba zii-IPs ezidumileyo zezinto zokudlala zabantwana namhlanje, kwaye uJacoby uthi ungalindela ukubona iithoyi bhanyabhanya ezongezelelekileyo ngo-2022 nango-2023.


Ixesha lokuposa: Oct-31-2022